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Category: Onboard Retail

Onboard Retail

The road to Onboard Delights: What it takes to achieve operational excellence in a pandemic environment

Lufthansa’s new catering concept, developed in collaboration with Retail inMotion, is now available to Economy Class passengers. We talked to RiM’s Manuel Hübschmann and Ole Jansen about the challenges and opportunities of implementing such a complex project virtually, how they managed to avoid operational bottlenecks, and how technology helped operations run smoothly and efficiently.

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Onboard Retail

[INTERVIEW] An inside look at SWISS Saveurs’ development process

Starting today, Economy Class passengers on most European short- and medium-haul flights from/to Zurich and Geneva will be able to purchase fresh, regional, high quality and sustainably packaged food and beverage products as part of SWISS Saveurs, a unique program that gives travellers the opportunity to upgrade their inflight experience by purchasing premium items.

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SWISS Saveurs To Go is here!

As part of SWISS’ efforts to reduce food waste, the airline collaborated with Retail inMotion to launch a new initiative. As of April 20th, passengers on the last inbound flight have the option to purchase unsold fresh products at a reduced price.

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