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360 Capabilities

We develop and manage retail programs that make a difference and enhance passenger experience.

As an industry-leading, award-winning in-flight retail specialist, Retail inMotion develops and runs state-of-the-art retail programs.
Our focus is on enhancing the passenger experience, while maximising returns.

We have a proven track record working with clients all over the world. We deliver a highly innovative product portfolio, which takes latest trends and sustainability requirements into account, while holistically managing our operations with high-level efficiency.

Retail inmotion provides 360° capabilities to successfully manage an onboard retail program​

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Smooth transition within months without disruptions

We are aware of the fact that sustainability is a broad term. To realize the airline’s requirements we work together with several partners. Sustainable products are not restricted to one or two categories only. We can offer a comprehensive product approach across all relevant categories and source locally where possible and support local brands.

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Network-wide efficient retail & SCM

Our service offering includes an end-to-end supply chain management. We are proud to manage over 90 stations across our network including three temperature zones in seven central distribution centres.

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Fully outsourced retail program management

We contract and manage last mile operation caterers across multiple stations in Europe to ensure the management of a fully outsourced value chain. We take great consideration in finding the right mix between low cost and value carrier in accordance with the airline’s strategy.

RiM translates airline concepts and passenger expectations into products and processes that airlines & their passengers enjoy

With RiM’s holistic approach to Onboard Retail, we create a seamless experience for both the airline and its passengers, in the most convenient way. Whilst our onboard program is running effectively for airline and passenger, we also take great pride in the processes happening ‘behind the scenes’: From the concept design, through technology deployment, to crew engagement & category management for the ultimate product fit to compliment the airline brand. That’s what makes Retail inMotion a 360° Onboard Retailer.
Laura RoesgesDirector Global OBR Sales
Onboard retail is a fundamental part of the overall traveller journey. Shoppers want digital engagement and retail options, coupled with new and exciting platforms and services. The interaction of the passenger with our menu card and our products is a key factor for the purchasing decision. It is crucial to enable the passengers to order what they need, when they need it, to where they need it. We deliver this enablement with our capabilities.
Nils JungaHead of Key Account Management and Operations
Having an IFE or a sales application alone will not guarantee success; you must have a clear strategy and the necessary tools for success and, and the support and guidance of an experienced partner like RiM, when it'sits needed.
Manuel HübschmannHead of Retail Lufthansa & SWISS
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Keep In Touch

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Meet Trish Costelloe

Chief Customer Officer

I am an innovative customer centric leader, passionate about people, quality, and the customer. I love that I am empowered here at Retail InMotion to lead our teams to deliver value to the customer. We use our global market expertise and insights to make a difference by driving out impactful innovative solutions. My focus is to partner with our people and customers to drive out and deliver a best-in-class customer experience, the opportunity to lead and transform that experience is what excites me on a day to day basis.

Meet Elizabeth

CFO

There is never a dull day working at Retail inMotion, our industry is in a rapid transformation which means the pace is fast and often complex but what I love most about facing these challenges is the people I get to work with every day. Our people are diverse and multicultural and this inevitably creates teams where new ideas and solutions are created – leading these teams is the most rewarding experience.

Laura Rösges

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Of course, working in a growing company with international colleagues & customers is great - However, what truly delights me, are the teams and personalities working at RiM turning customer ideas into flying concepts! At RiM, there's always room to bring in new ideas on how to reimagine onboard experiences or try out new approaches to drive our business, which I simply love.

Meet Iarfhlaith

CTO

As the CTO at RiM, I am responsible for the global technology strategy. While overseeing Product, Engineering, Delivery, IT Ops and Security, I also enjoy the challenge of scaling RiM's technology capabilities for the next phase of growth for the company, and building a high performance organisation to deliver it.

Meet Colin

I am working at RiM since 2015. Watching how the customer base and solution grow into the industry leader during this time still gives me immense pride. It is still, all those years later, truly a special place to work. Without sounding cliché - every day brings something new, usually a new problem we need to resolve. Part of the RiM DNA is problem solving ability and doing this with our teams gives me a lot of satisfaction.

Meet Mir

Head of Retail NAM Region

Best thing about working for RiM is the team of creative, spontaneous and hardworking people that create a memorable Inflight experience for our clients and their guests onboard. We have a very unique culture that encourages each team member to bring their best out for our clients. We all enjoy our jobs and believe in our purpose which makes every work day fun and exciting. As they say there is “never a dull moment” at Retail inMotion.

Meet Michelle

Retail Director

I love working at RiM because the culture of our company means that everyone has a voice and we are all part of the difference we make together. We are free to make changes as part of a team and also as part of the Retail inMotion family. Travel retail involves so much more than I ever could have imagined and every day is different, exciting, challenging, and sometimes even a bit crazy.

Meet Sara

Head of OBR EMMA Region

I love working here especially because of the opportunities I was able to experience in different parts of the world and with different colleagues. These past years here have been a lot of work, growth and fun, and this is why we keep working together. Much more yet to come!

Meet Robert

Head of Retail APAC Region

RiM provides me with an environment and culture that empowers myself and my teams. Innovation and creativity are key to this culture and lead to a challenging but highly rewarding career. My role allows me not only to lead business development in my region but also to implement and then ensure performance standards for new business opportunities, so no day is every really the same, the diversity of challenges is a key driver of my personal and professional fulfilment with RiM.

Meet Stephanie

Global Head of HR

I love working here because I have been given the freedom to drive my purpose in life, which is to show people that they can belong and be supported, whilst having a satisfying and successful career. I am incredibly proud of my People Success Team, we have created an environment where each of us thrives and we work hard together to continue spreading that experience throughout the company.

Meet José

Head of Onboard Retail Europe and Managing Director Retail inMotion GmbH

RiM for me is not only the company I work for but part of my family. I had the chance to build up a team from 6 people to more than 100. More than 50% of the team I interviewed and hired myself. Apart from this, it is the inflight and travel retail industry which offers me the opportunity to work with a totally diverse universe of people and challenges me operationally and strategically every day. This is why I love working at Retail inMotion.

Meet Roy

In House Counsel

I love being a part of a global, committed, innovative, and diverse community bringing our customers and their passengers a better inflight experience.