Retail inMotion North America signs five-year agreement with Frontier Airlines to deliver full on-board retail program

DALLAS, Texas, USA/DUBLIN, Ireland, December 3, 2020 – The LSG Group’s North America region (“LSG”), and its expert brand, Retail inMotion (RiM), one of the world’s leading providers of retail and technology solutions for airlines, is pleased to announce a long-term full outsource agreement with Frontier Airlines, an American ultra-low-cost carrier headquartered in Denver, Colorado.

In summer 2021, Retail inMotion will introduce major brands and beloved products into the Frontier retail on-board offering, while taking into consideration the airline’s brand identity and traveller profiles. Through this partnership, Frontier Airlines will have access to Retail inMotion’s retail services and innovative digital platform solutions. Retail inMotion’s deeply integrated, end-to-end solution will support the airline’s strategy to increase on-board sales and enhance the customer experience.

“We are delighted to partner with Frontier Airlines to bring its customers products they know and love and provide a high level of quality that is synonymous with the Retail inMotion brand,” said Tone Cresswell, Chief Commercial Officer LSG Americas. “Individualization can unlock new revenue streams and boost customer experience, and we believe that the key to increasing both aspects is to deliver best in class products combined with digital applications,” she added.

“As Frontier continues to grow, we are extremely focused on evolving the customer experience and this new partnership with LSG and the experts at RiM will provide terrific new on-board retail options that we know our customers will appreciate and enjoy,” said Jake Filene, Senior Vice President of Customers for Frontier Airlines. 

”We are pleased to enter into a strategic partnership with Frontier Airlines to help support the company’s mission to provide its customers a customized flying experience,” added Stefan Patermann, Chief Executive Officer of Retail inMotion. “We look forward to combining our vast on-board retail experience and digital knowledge to further strengthen Frontier’s continued commitment to providing value-added in-flight choices and options for their customers.”

 

About Retail inMotion

Retail inMotion is an on-board retail and technology expert for the travel industry. Its culture of collaboration and innovation continues to help it steadily strengthen its position in the global on-board retail industry. Retail inMotion offers proprietary products, solutions and services in technology, crew engagement, product development, and fully outsourced on-board retail services.

Retail inMotion is a wholly owned subsidiary of the LSG Group. In 2019, the companies belonging to the LSG Group achieved consolidated revenues of EUR 3.4 billion.

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Meet Elizabeth

CFO

There is never a dull day working at Retail inMotion, our industry is in a rapid transformation which means the pace is fast and often complex but what I love most about facing these challenges is the people I get to work with every day. Our people are diverse and multicultural and this inevitably creates teams where new ideas and solutions are created – leading these teams is the most rewarding experience.

Laura Rösges

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Of course, working in a growing company with international colleagues & customers is great - However, what truly delights me, are the teams and personalities working at RiM turning customer ideas into flying concepts! At RiM, there's always room to bring in new ideas on how to reimagine onboard experiences or try out new approaches to drive our business, which I simply love.

Meet Iarfhlaith

CTO

As the CTO at RiM, I am responsible for the global technology strategy. While overseeing Product, Engineering, Delivery, IT Ops and Security, I also enjoy the challenge of scaling RiM's technology capabilities for the next phase of growth for the company, and building a high performance organisation to deliver it.

Meet Colin

I am working at RiM since 2015. Watching how the customer base and solution grow into the industry leader during this time still gives me immense pride. It is still, all those years later, truly a special place to work. Without sounding cliché - every day brings something new, usually a new problem we need to resolve. Part of the RiM DNA is problem solving ability and doing this with our teams gives me a lot of satisfaction.

Meet Mir

Head of Retail NAM Region

Best thing about working for RiM is the team of creative, spontaneous and hardworking people that create a memorable Inflight experience for our clients and their guests onboard. We have a very unique culture that encourages each team member to bring their best out for our clients. We all enjoy our jobs and believe in our purpose which makes every work day fun and exciting. As they say there is “never a dull moment” at Retail inMotion.

Meet Michelle

Retail Director

I love working at RiM because the culture of our company means that everyone has a voice and we are all part of the difference we make together. We are free to make changes as part of a team and also as part of the Retail inMotion family. Travel retail involves so much more than I ever could have imagined and every day is different, exciting, challenging, and sometimes even a bit crazy.

Meet Sara

Head of OBR EMMA Region

I love working here especially because of the opportunities I was able to experience in different parts of the world and with different colleagues. These past years here have been a lot of work, growth and fun, and this is why we keep working together. Much more yet to come!

Meet Robert

Head of Retail APAC Region

RiM provides me with an environment and culture that empowers myself and my teams. Innovation and creativity are key to this culture and lead to a challenging but highly rewarding career. My role allows me not only to lead business development in my region but also to implement and then ensure performance standards for new business opportunities, so no day is every really the same, the diversity of challenges is a key driver of my personal and professional fulfilment with RiM.

Meet Stephanie

Global Head of HR

I love working here because I have been given the freedom to drive my purpose in life, which is to show people that they can belong and be supported, whilst having a satisfying and successful career. I am incredibly proud of my People Success Team, we have created an environment where each of us thrives and we work hard together to continue spreading that experience throughout the company.

Meet José

Head of Onboard Retail Europe and Managing Director Retail inMotion GmbH

RiM for me is not only the company I work for but part of my family. I had the chance to build up a team from 6 people to more than 100. More than 50% of the team I interviewed and hired myself. Apart from this, it is the inflight and travel retail industry which offers me the opportunity to work with a totally diverse universe of people and challenges me operationally and strategically every day. This is why I love working at Retail inMotion.

Meet Roy

In House Counsel

I love being a part of a global, committed, innovative, and diverse community bringing our customers and their passengers a better inflight experience.