Barilla and Retail inMotion Launch Revolutionary Ambient Pasta Meal

Retail inMotion is proud to announce that it has launched an ambient pasta meal alongside Italian food company, Barilla, and the LSG Group’s Culinary Excellence team. Based on traditional Barilla recipes, the delicious new meal is now part of Retail inMotion’s product portfolio.

Barilla, the world’s biggest producer of dry pasta, developed ambient pasta meals specifically for the travel industry. Based on LSG Group’s valuable industry insights, the meal was exclusively designed to fit the demands of airlines’ inflight product portfolio in terms of size, cost and quality. On top of that, the pasta-based meals come with a shelf-life of six months, making them a sustainable solution for various catering models.

The packaging of the pasta meal box, called SplitBox®, fits seamlessly into airline trays and galley ovens and can be heated in flight while retaining the original texture and taste of the meal. Pasta and sauce are stored in different compartments of a square foldable tray and can be combined by passengers once the meal has been heated in the galley oven. To make the handling for the crew as easy as possible, the box comes with an included fork and napkin.

So far, Retail inMotion has released one recipe with Maccheroni pasta and a Bolognese sauce. The development of the recipe included a number of consumer tests and blind tastings to ensure that the product reaches the high standards of any Barilla product, while also complying with strict airline catering quality regulations.

“Our customers are increasingly interested in flexible and high-quality meal solutions for their guests,” says Shane Christopher, Head of Product at Retail inMotion. “We are extremely happy with the outcome of our collaboration with Barilla and that we have been able to launch such an innovative solution for our customers.”

Through the technological processes and packaging technology, ambient meals have a significantly higher shelf-life than freshly produced meals. This means that food waste is reduced, and the original taste of the product remains intact. This specially developed meal solution was introduced to the market via Ryanair’s winter menu and has been very well received by passengers and crew members alike.

Retail inMotion, based in Ireland, became a fully integrated member of the LSG Group in 2016. The company’s culture of collaboration and innovation continues to help it to steadily strengthen its position in the global onboard retail industry. Retail inMotion offers propriety products, solutions and services in onboard retail IT technology, crew training, product distribution, inflight entertainment, and fully outsourced onboard retail services.